The Shocking History of Advertising - E.S. Turner

The Shocking History of Advertising by E.S. Turner, published by Ballantine Books of New York in 1953. This vintage paperback carries a colourful pictorial cover with the tagline "Ingenious Schemes Revealed!" above a grid of illustrated panels including a corset advertisement, a skull and crossbones, and a pointing hand, with further illustrated blurbs on the rear cover summarising the book's survey of patent medicines, celebrity endorsements and advertising history.

The copyright page confirms the 1953 date and gives the Library of Congress Catalog Card Number 53-10342, with Ballantine Books listed at 101 Fifth Avenue, New York.

The spine shows the title and author name clearly, with some wear and rubbing at the head and tail. The covers show handling wear, creasing and edge rubbing consistent with age, along with a crease visible on the front cover. The pages photographed show tanned paper typical of the period, with clear, legible print and no significant staining visible.

Condition: Good

Free UK postage. Every book is photographed individually - the one in the photos is the one you get.